Mind-Blowing Secret Symbols Hidden in Famous Logos
These days. it's more or less impossible to escape brand logos. From billboards and signs to the products around your home, you see dozens of them each day. But how closely have you really looked at some of your favorite brands' logos? You'll soon discover that there may be more to many of them than first meets the eye. Check out these secrets and stories behind some of the most famous brand logos in the world.
FedEx has become one of the most trusted shipping companies in America. The name we know the company by today is actually an abbreviation of its original air division, which was called "Federal Express" until 2000. Little do some people know that there's a hidden message in the FedEx logo that's incredibly obvious once you finally spot it.
Who doesn't love the delicious taste of Toblerone chocolate bars? In your chocolate-fueled euphoria, have you ever noticed that there's a sneaky bear hiding in the company's logo? Look closely at the white space in the mountain and you'll see him standing on his hind legs.
Since its inception in 1994, Amazon has grown into the largest global marketplace the world has ever known. From clothing to food to video content, Amazon is pretty much a one-stop shop, which is exactly what the company logo is intended to project.
South Korean motor company Hyundai is a brand that people all over the world have come to trust. While its logo may appear to be nothing more than the first letter of the company’s name, there's actually a much cooler hidden meaning behind it
Baskin Robbins ice cream shop is still among many kids' favorite places to celebrate anything from graduations to special accomplishments. The bright blue and pink logo we all know today was introduced in 2005 as part of a marketing update. But have you ever noticed that it has a number hidden inside it?
While you've probably seen Sony's Vaio logo on laptops and smartphones, only those who are well-versed in technology are likely to understand the font's hidden meaning. Rest assured that those squiggly lines aren't just a matter of design preference.
Popular auto company Subaru's emblem may just look like a random cluster of stars, but they're spaced very specifically for a reason. They actually represent six stars that are collectively called "Pleiades" in the constellation Taurus. Greek mythology claimed that the six stars of Pleiades were once the daughters of the Greek titan Atlas.
If you're a pizza connoisseur, then you're likely to have feasted on a slice or two of Domino's at some point. While it's pretty obvious that there's a domino block at the top of the pizza chain's logo, have you ever wondered why they chose one with three dots?
Just in case you've never noticed, the NBC logo is really a peacock whose beak can be seen pointing right, into the purple feather. The reason that he's looking right, however, is a bit of symbolism in itself, as it was meant to convey that he's looking towards the future.
When it comes to snack time, Tostitos has you covered with both tortilla chips and various types of salsa for all your dipping needs. The brand's logo even found a way to sneak in a suggestion of how great chipping and dipping with your friends can be.
United States Cyber Command
You can't be too careful online these days, and this is especially true when it comes to sensitive information. That's why the U.S. military developed a special branch called U.S. Cyber Command in 2009. It’s tasked with overseeing cybersecurity for online government and military operations.
The Mercedes-Benz star emblem originated all the way back in 1872. One day, Gottlieb Daimler, the founder of a transportation company called DMG, drew the star on a postcard to his wife. He explained that the star would someday shine over his successful factory. DMG did indeed eventually adopt the star as its logo.
Remember Picasa? Before Google discontinued it to focus on Google Photos, Picasa was one of the best picture organizers and editors online. Its logo always seemed pretty straightforward and looked like the shutter on a camera lens.
Tour de France
Whether you're into cycling or not, the odds are that you've heard of the Tour de France. The annual men's cycling race spans over 23 days and consists of 21 different stages, each of which lasts the course of a single day.
First designed by Dr. Dre, Beats is a brand of premium headphones, speakers and earphones that came out in 2006. Though later acquired by Apple in 2014, Beats continues to be known as a leading brand in audio equipment that often comes with a steep selling price.
Remember the old Northwest Airlines logo from 1989 to 2003? Though it's since been retired, it has a hidden meaning that's too cool not to give the world a second chance to spot. At first glance, it looks sort of like a "W" with a weird line through it, right? Well, that's so that it can also look like an "N."
Whether you've ever heard the name Unilever or not, you've almost certainly got a variety of the company’s products in your house. This multinational company owns a huge array of brands, from Hellman's to Ben & Jerry's to Axe (of body spray fame).
No matter what brand of smartphone or computer you happen to prefer, the Apple logo has become inescapably recognizable to almost every consumer today. But what does the famous bite out of the Apple mean? Rumors started that it was meant to be a bite taken out of the biblical apple of knowledge.
If you've yet to discover Pinterest, then you may want to hold off until you have a few hours of your life to spare before checking it out. The online platform is a huge, searchable gallery of cool pictures, art, DIY tips and anything else you can imagine.
Museum of London
While it might be easy to assume that the Museum of London's logo is simply another piece of abstract art, it really holds a much deeper meaning. The various colors that are laid out in different shapes all represent the geography of London on a map at one point in time.
Unlike many of the other logo meanings on the list, this one was actually a happy accident. Back in 2013, Coca-Cola discovered that there was an accidental Danish flag "hidden" in the company logo. Considering that Denmark is known as the world's happiest country, the soda giant decided to run with it.
South Korean company LG is known around the world for its electronic products and telecom services. The letters in the company's name originally stood for "Lucky Goldstar" but are now marketed as meaning "Life's Good." The letters can both be seen inside the circular red logo, but if you look closer, you'll see something else as well.
The Pepsi logo is instantly recognizable to soda lovers around the world, but it also has a rich history. It was first designed during World War II, so the patriotic red, white and blue colors were meant to show support for American troops.
The famous mountain-and-stars logo of Paramount Pictures goes all the way back to the days of old Hollywood. Legend has it that the studio's founder, William Wadsworth Hodkinson, first sketched the mountain (which is rumored to be Ben Lomond Mountain) on a napkin.
London Symphony Orchestra
When it comes to the place to go if you're in the mood for great classical music, then the London Symphony Orchestra is where it's at. Named as one of the top five orchestras in the world, you can catch over 120 concerts per year at LSO.
If you work in IT, then it's likely that you're familiar with Cisco, a technology company that produces everything from Wi-Fi routers to hardware and software. But have you ever wondered what the little bars on the logo mean? The company's name itself holds a big clue.
Have you ever wondered how Shell gas stations got their name? It all began in the 1830s when the company was owned by a Londoner named Marcus Samuel. Though he originally sold antiques, he decided to expand his business and began selling literal seashells.
The Toyota emblem as we know it today first debuted around 1990 and was carefully selected for its symbolism. One popular observation that many people point out is that you can actually form every letter of "Toyota" out of the overlapping design.
Ah yes, Gillette is no ordinary razor but "the best a man can get!" The company's logo doesn't look much more complicated than a bit of lettering, but even the famed razor company had a trick or two up its sleeve in the design department.
Ever wonder what's up with the gal on the Starbucks logo? Who exactly is she, and what are those striped things on either side of her head? It turns out that she was actually designed after an old drawing of a 16th-century double-tailed mermaid, a.k.a. a siren.